The WSJ has published a downbeat assessment of CSR. The article cited a study showing that CEOs exiting Fortune 500 companies were 84% more likely to be fired if they invested strongly in good corporate citizenry yet recorded below par financial results than CEOs at poor performing companies that spent less on “do-good” initiatives. This decidedly defensive conclusion was offset by an upbeat article in the Financial Times. It notes that a survey of 500 pension funds, foundations, endowments, and sovereign wealth funds found that two-thirds of big investors believe sustainable investing will grow in significance by 2022. Further, studies show a “remarkable correlation” between responsible investing and outperforming results. Who to believe? The wise CSR/sustainability professional will collate carefully from such “mainstream” sources to ensure an accurate reading of the pluses and minuses of CSR.
John Howell, Editorial Director
ReportAlert: Marine Stewardship Council releases 20th Annual Report.
This post was originally published on Justmeans.com
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